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Complete List of Publications
Visual Identity Guidelines
Complete Guidelines
Introduction
PDF of Visual Identity Guidelines
Use of University Name
The Logo as the Main Element of UMDNJ's Visual Identity
Use of Color and Fonts in Printed Material
Web Style Requirements
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Logo Download
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UMDNJ Logo Samples
(scroll down for samples of the branded seal)
Printed Shield
72 dpi Gifs (web)
3 x .903 inches (216 x 65 pixels)
2.75 x .833 inches (198 x 60 pixels)
2.5 x .75 inches (180 x 54 pixels)
2.25 x .681 inches (162 x 49 pixels)
2 x .597 inches (144 x 43 pixels)
1.75 x .528 inches (126 x 38 pixels)
1.5 x .458 inches (108 x 33 pixels)
1.25 x .375 inches (90 x 27 pixels)
300 dpi Tiffs (print)
4 x 1.164 inches (1200 x 349 pixels)
3.5 x 1.017 inches (1050 x 305 pixels)
3 x .871 inches (900 x 261 pixels)
2.5 x .724 inches (750 x 217 pixels)
2 x .578 inches (600 x 173 pixels)
1.5 x .431 inches (450 x 129 pixels)
1 x .288 inch (300 x 86 pixels)
Branded Mark
72 dpi Gifs (web)
3 x 3 inches (216 x 216 pixels)
2.75 x 2.75 inches (198 x 198 pixels)
2.5 x 2.5 inches (180 x 180 pixels)
2.25 x 2.25 inches (162 x 162 pixels)
2 x 2 inches (144 x 144 pixels)
1.75 x 1.75 inches (126 x 126 pixels)
1.5 x 1.5 inches (108 x 108 pixels)
1.25 x 1.25 inches (90 x 90 pixels)
1 x 1 inch (72 x 72 pixels)
300 dpi Tiffs (print)
4 x 4 inches (1200 x 1200 pixels)
3.5 x 3.5 inches (1050 x 1050 pixels)
3 x 3 inches (900 x 900 pixels)
2.5 x 2.5 inches (750 x 750 pixels)
2 x 2 inches (600 x 600 pixels)
1.5 x 1.5 inches (450 x 450 pixels)
1 x 1 inch (300 x 300 pixels)
.5 x .5 inches (150 x 150 pixels
