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Press Release

For Immediate Release
Contact: Susan Preston
(973) 972-7265

At UMDNJ-New Jersey Medical School
Medical School Establishes New Pediatric Asthma Program With $600,000 donation from the Aventis Pharmaceuticals Foundation

The University of Medicine and Dentistry of New Jersey (UMDNJ) is establishing a comprehensive pediatric asthma program on its Newark campus thanks to a $600,000 donation from the Aventis Pharmaceuticals Foundation.

The announcement of the new program was made today (August 26) at a news conference at UMDNJ-New Jersey Medical School.

The Aventis donation is enabling the Department of Pediatrics at UMDNJ-New Jersey Medical School to open a pediatric asthma center equipped with state-of-the-art equipment and staffed by three pediatric pulmonologists and community education professionals whose focus is asthma care and prevention for children. The center will be located on the fourth floor of the medical school's Doctors' Office Center.

Dr. Robert L. Johnson, interim chair of pediatrics at UMDNJ-New Jersey Medical School, said, "We are delighted that Aventis shares our philosophy of providing health care to children in urban settings such as Newark. Their generosity is allowing us to structure a model for treating pediatric asthma that is truly sensitive to the needs and lifestyle demands of the community we serve. Because we will have a program that reflects this reality, I expect we will make a significant difference in helping children with asthma lead more normal lives in

which this very difficult chronic health condition is only one component, not the centerpiece of their life experience."

Gerald P. Belle, president of Aventis Pharmaceuticals, North America, said, "Aventis is committed to addressing the health needs of the communities where our employees live and work. For this reason, Aventis is providing UMDNJ with funding to establish the Pediatric Asthma Program. We believe this program will greatly increase awareness of the disease for both families whose children have asthma and the community as a whole. Our hope is that this program will help improve the lives of children with asthma and their families."

This donation is the lead gift in a larger campaign to create the Asthma Center of Excellence at UMDNJ-New Jersey Medical School. Its mission will be to provide both acute and long-term medical care to adults and children with asthma as well as conduct research to further our understanding of this debilitating health condition.

Also participating in the news conference were Robbie Buhl, representing Racing for Kids, a national organization of motor sports organizations sponsored by Aventis that raises funds for children's health problems, and the Reverend Theresa Rushdan, a minister in Madison, N.J., whose daughter's asthma condition was so serious as an infant that she had to take the child to class with her while she pursued her studies in theology.

In 2003, about 1, 870 children were brought to the emergency room of UMDNJ-University Hospital to be treated for asthma. Of that number, 112 had been to the ER at least three times that year; 428 were admitted to the hospital for treatment, including 69 to the Pediatric Intensive Care Unit.

"Unfortunately, many of our pediatric asthma patients do not have family physicians and as a result must seek care through the ER," Dr. Johnson said. "The experience for both the children and their families is traumatic and it is not an effective use of patient care resources."

The Aventis Pediatric Asthma Program will allow the medical school and the hospital to offer proactive coordinated patient and family-centered care that will include appropriate medical care, and case management to assist other services essential to patient care, such as arranging transportation to and from a doctor's appointment and filling out health insurance forms.

In addition, to assure a high level of wellness in the wake of treatment for acute illness, the program has both nurses and social workers who will follow the asthmatic youngsters on an outpatient basis, including working with their in-school health programs. The case management team also will perform home assessments in order to develop effective out-patient asthma prevention regimens for patients and their families. This regimen will include teaching the families how control indoor allergens such as dust and smoke, the importance of eating a proper diet, understanding when and how to use prescribed medication, and techniques for dealing more effectively with acute episodes of asthma to help decrease the need for urgent medical care.

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